The bag with the greatest comeback of all time 

It was 1999 when John Galliano gave the Dior Saddle bag its debut during his spring/summer 2000 collection. The cowboy inspired style, that was meant to be worn short-strapped and tight against the armpit, started a whole new trend and became an instant success. It quickly appeared on Sex and the City on the arms of Sarah Jessica Parker (Carrie Bradshaw), and followed by many famous Hollywood stars. 

John Galliano before his SS2000 show and Carrie Bradshaw with her Dior Saddle bag - Pinterest

Only one year later the popularity of the Dior purse began to fade and eventually customers began to lose interest in this special eye-catching piece. It suddenly transformed from a “Classic”, like Galliano once said into a history piece... 

Celebrities with their Dior Saddle - Pinterest

Years went by, but suddenly fashions taste for logos came up again. Beyoncé and CL decided to dust off their vintage Saddle bag in 2014 and started frequently wearing this piece proudly. People started speaking about it again and slowly but surely the bag became 'hot' again. Its return was so big that even Dior noticed, and decided to bring back the iconic silhouette. With a big influencer campaign in 2018, where you couldn't get past the Saddle when opening Instagram at any given moment, it's safe to say that the Saddle bag is here to stay! Around 100 international influencers posted pictures of them wearing the bag, all at the exact same time. As the popularity went through the roof, it shows how influential Instagram and the influencer culture are becoming. But well, we're hooked on the bag too, so guess it worked!

Look & feel of the Saddle bag

The new Saddle bag isn’t a complete reproduction, of course. The new bags are slightly larger than the originals, likely to accommodate an iPhone 11 and all the other stuff we carry these days. But other than that, little has changed. Every Saddle bag is still handmade by craftsmen in the Dior Atelier. 

The Dior saddle bag comes in two sizes: Mini and Medium, and is available in more than 20 kinds of styles and colors. You can choose from leather, oblique canvas to embroidered variations.

Different designs of the Dior Saddle and a clear difference between the mini and medium size - Pinterest

To carry with your fingertip or slipped under your arm, the Saddle bag is the ultimate go-to bag that will make you look good at every occasion. So, what are you waiting for?

With love, Dieuwertje

Sources:
Hypebae
Refinery29